teclan newsletter Issue 17 – August 2008

We want to help you sell more products online, increase your customer conversions, beat your competitors and grow your business.

With that in mind we are increasing our newsletter publication to twice a month to allow us to update you with more relevant information, in a more efficient format for you to utilise in driving your business forward.

Information
Catch your customers in a web of colour :
——————————————————————————————
One of the most important decisions you can make when designing your internet retail store is the colour. The colour that your site uses be it background or text colour greatly influences the users emotional experience of navigating though your site as well as reflecting your corporate identity and branding.
(read more)
Information
Amazon benefit from high fuel prices :
——————————————————————————————
The online retailer Amazon has beaten profit forecasts as it cuts prices to attract cash-strapped customers. Net profit for the three months to the end of June doubled to $158m, beating forecasts in what is traditionally the weakest quarter of the year.
Sales of books, CDs and DVDs rose 31% while electronics and general merchandise sales were up 58%.
Good news for internet retailers……. (read more)
offer
FREE Optimisation and marketing Consultation :
——————————————————————————————
FREE consultation
The popularity of our design consultations have led us to offer a free 1/2 hour seo and internet marketing consultation to offer direction to those people who are not already on teclan’s Internet Sales Programme. (read more)