At teclan, for a number of years we’ve been involved in helping hundreds of businesses achieve their goals through digital marketing and there has always been one constant: change! A regular marketing effort is essential if for no other reason than to keep up with the pace of change online – you cannot afford to sit still. …
Throughout this week we have covered the various changes that are happening to Google’s Shopping feeds and Adword policies. The policy change on Dangerous Products and Services has caused much outrage online amongst those that will be affected. In some extreme cases, businesses such as those in the paintball industry fear the worst for the …
Update on Google’s Dangerous Products & Services Policy Read More »
Having worked at the sharp end of developing e-commerce practices for over 15 years, I have witnessed the changing relationship Google, Bing, Yahoo et al have had with businesses trying to make a living selling goods online. Here’s a short tale giving some insight into what has happened, and more importantly, where things are going …
Search Engine Results and E-Commerce: is the dream coming to a end? Read More »
