So you’ve set up an eCommerce website and you’re ready to start bringing in the results you’ve been envisioning. But how exactly do you drive conversions, and what do you need to do to boost your ROI (Return on Investment) online? Our team of Digital Marketing experts have created a list of their top tips! …
In the last 13 years the Highlands, Scottish and UK economies have dealt with severe threats to their stability. The financial crisis of 2007/2008, the slump in oil prices and Brexit. The latest addition to this list is COVID-19. It’s tempting for many businesses to pull the plug on their marketing budgets at the first …
Rory takes a look at the Wordpress publishing platform and lists his 7 favourite plugins for expanding what this incredible software can do.
Almost exactly a year ago we wrote about Google’s Mobile-first Indexing. Last week, Google announced that after a year and half of testing, they are now ready to roll out the Mobile-first Indexing algorithm. What is it and why is it being released? Google’s crawling, indexing and ranking systems typically look at the desktop version …
Responsive sites will perform better – Google Mobile-first Indexing rolling out now! Read More »
It has been almost six months since we first wrote about Google’s Mobile-First indexing. https://www.teclan.com/blog/digital-marketing/seo/google-now-indexing-mobile-pages-websites-make-sure-site-responsive/ There has been a lot of discussion and a lot of buzz around what it actually means. This post will give you a quick overview of what the update entails, as well as the main things to check for on …
Google’s Mobile-First indexing and what it means for you Read More »
What is Responsive Design? Simply put a Responsive Design will change how your site displays on a desktop, tablet or mobile device depending on the width of the screen that it is being viewed in. One website, one design, multiple layouts across multiple devices. Why does Google recommend Responsive Design? “We recommend using responsive web design …
Google Search Console, previously known as Google Webmaster Tools, is a free service offered by Google to help site owners monitor, maintain their site’s performance and visibility in Google’s search index. There are many benefits of using the Search Console including: 1. It is free; providers usually charge for such in depth data 2. You …
Harts of Stur, one of the UK’s largest in-store and online retailers of cookware, kitchenware and kitchen electrics, have won the “Britain’s Best Housewares Retail Website Award 2016″ for the second year running, beating fellow finalists including ecommerce giants such as Lakeland. Their award winning website (www.hartsofstur.com) was designed and built by the teclan team …
More and more people are using the Internet on mobile devices to find the products and services they’re looking for. Google estimates that an average of over 50% of your website visitors are on a smart phone or tablet, so not having a mobile-friendly website could be turning away a large chunk of your potential …
Preparing your website for a responsive upgrade. Read More »
So, the 21st of April came and went. The much-hyped algorithm update from Google that affects the organic rankings of non-responsive website designs was rolled out across the internet… or was it? Mobilegeddon crashed upon us all engulfing us in a wave of fear over disastrous search engine ranking losses, and we’ve been since …
